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“Refreshing Fujian” Pavilion Shines at Eurasia Commodity and Trade Expo

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“Refreshing Fujian” Pavilion Shines at Eurasia Commodity and Trade Expo

August 29
23:49 2023

The 2023 (China) Eurasia Commodity and Trade Expo with the theme of “Promoting the Silk Road Spirit, Strengthening Eurasian Cooperation” was held in Urumqi, Xinjiang on August 17-21.

The “Refreshing Fujian” Pavilion, inspired by the design of memorial archways in Nanhou Street and saddle wall, participated in the expo to meet domestic and foreign businesspeople and visitors. Through the integration of visual, auditory, olfactory, gustatory, and tactile senses, the pavilion aimed to promote exhibitors from Fujian and their specialty products to take the “Silk Road Express” and share the new opportunities brought by the Belt and Road Initiative.

At the expo, products from Fujian such as tea, ceramics, wood sculptures, and seafood showed the province’s history, culture, and art, attracting visitors to appreciate or taste. The wooden movable-type printing technique in Ninghua was demonstrated on site, allowing the visitors to experience the traditional intangible cultural heritage with their fingers. The wisdom and creativity of Fujian that have been passed down through generations were showcased, offering the visitors a chance to have an up-close experience of the “fu” culture and the charm of “Refreshing Fujian”.

It is reported that the expo has attracted more than 3,700 businesses from 46 countries and regions, as well as 31 provinces, autonomous regions, and municipalities in China. It has received over 32,000 buyers and held more than 50 forums and themed events in the fields of economy and trade, energy, technology, and humanities. It has yielded a series of positive results in politics, foreign affairs, economy and trade, technology, and humanities, created broad space for the development of trade and attracted more and more businesses to seek cooperation opportunities through the expo.

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